
Oura
138,833,045 Hours
We cut through the noisiest category at the noisiest time to bring real-time date to life during a very sleepless 2020 election
The Problem
The Insight
Gerrymandering is a complicated, nationwide issue that threatens 70% of the country and nearly 188 millions.
We’d need to simplify and contextualize its impact—that your neighbor one block away could be unrepresented—in terms people might understand.
The Solution
Rig pizza delivery, offering corrupt slices only to those within gerrymandered voting districts—and not a single house over the border.
Of those who engaged with Gerry's used dedicated hotline to call on local gov for change
Earned media impressions
Social Reach
Sues Texas alleging gerrymandered state map infringes rights of minority voters
Oura
We cut through the noisiest category at the noisiest time to bring real-time date to life during a very sleepless 2020 election
Netflix (Lucifer)
Cash in on sin and buy what you truly desire.