The Supreme Court's historic decision effectively handed over ownership of women's bodies to the government. They're f*cking us without our consent.
But sexual pleasure brand Dame (which advocates for consent and women's rights) can give us a way to f*ck them back.
Get f*cked by the government on your own terms: Create and launch a limited edition dildo in the shape of Mitch McConnell (one of the chief engineers in the demise of Roe vs Wade).
Fuel the conversation. Protest. Raise money and awareness. Encourage people to take action at voting stations.
Earned media impressions
Driven to register to vote via Mitch McConnell dildo landing page
Supercharged conversation around access to critical healthcare ahead of the mid-terms in order to encourage people to vote these politicians out